Who are you, really? What are you here to do? And why is it important?

These are some of life’s biggest questions, and the answers are uniquely yours.

The Archetype Personality Profile helps you uncover those answers by guiding you beyond roles, stories, and external identities, toward a connection with your soul, and your true Self, the sacred essence beneath it all.

The Power of Archetypes

Everyone’s life is full of stories. Some revolve around relationships, career, health, creativity, and learning, while others influence decision-making, problem-solving, emotional responses, and navigating change. Each micro story contributes to the larger macro story: the story of you.

But here’s the thing:

You are not your stories. You are much more than that.

Your Archetype Personality Profile helps you see beyond those narratives. It reconnects you with your authentic, Sacred Self and inner truth, where your what, why, and how begin to emerge naturally.

How It Works

Archetypes are powerful patterns of behaviour that bring clarity to life’s complexity. They offer insight into both chaos and purpose, helping to decode experiences in ways that ground and empower.

In this process, you’ll select eight personal archetypes through guided reflection and combine them with the four universal archetypes shared by all:

• Child
• Victim
• Prostitute
• Saboteur

Together, these twelve archetypes form your Archetype Personality Profile. It gives you a unique lens through which to explore your patterns, strengths, and challenges.

A Path to Self-Authorship

This is not about categorisation or rigid personality labels. It’s about self-authoring your life, step-by-step: understanding yourself beyond predefined boxes and shifting into intentional, aligned living.

One of the core techniques used in this process is to deconstruct the archetypes using mental contrasting, which guides you to explore both the light and undeveloped sides of each archetype. Seeing both sides clearly gives you the power to recognise obstacles and opportunities, rewrite limiting stories, and move forward with greater clarity and purpose.

What Comes Next?

Once your twelve archetypes are defined, the next step is crafting your archetypal narrative: a clear, insightful map of how your archetypes influence different aspects of your life.

Through this narrative, you’ll explore:

• Sabotage patterns and strengths;
• Archetype Q&A Profiles that illuminate your what, why, and how.

This process goes far beyond personality insights. It provides a compass for self-awareness, personal evolution and transformation.

A Dynamic, Evolving Framework

After nearly thirty years of facilitating this work, three points stand out:

You are not defined by rigid personality types.

You are not just an acronym or a set of predetermined, one-size-fits-most traits.

You are a dynamic, evolving being, and your Archetype Personality Profile honours that.